Meet the Development Team

Office address

Suite 8-9
Lansdowne Business Centre
Bumpers Farm
Chippenham
Wiltshire
SN14 6RZ

01249 445225

Pete SykesManaging Director

Pete Sykes

Pete heads up the Wiltshire Cricket Development team and is also a company director. His main roles involve the writing and overall monitoring of all strategic documents and he is also responsible for budget management across all Wiltshire Cricket projects and programmes of work. Pete line manages all other members of the Wiltshire Cricket team and is also the main point of contact for all Wiltshire Cricket associations as well as being responsible for club development and league engagement across the county.

Pete previously held the position of Cricket Development Manager and before that he was employed as the Cricket Development Officer for the county. Pete came into the world of Cricket Development straight from University where he completed a degree in Business Economics from the University of Exeter. Pete is also an ECB Club Coach and qualified tutor and assessor.

Summary of responsibilities

  • Strategic planning
  • Budgeting and budget management
  • Sponsorship and fundraising
  • Line management of other members of the Development Team
  • Partner engagement (CSP, Local Authorities)
  • Facilities and funding guidance
  • Engagement with leagues and associations 
  • Club support

Ali GoddardHead of Junior Cricket

Ali Goddard

Ali's responsibilities are for all aspects of junior cricket, starting with schools cricket through to junior club competitions and then overseeing the structure of the winter and summer performance programmes. A major area of accountability for Ali relates to the management of our Chance to Shine programme and being the main contact for liaison with Chance to Shine over our plans and funding agreements.

Ali has been with Wiltshire Cricket since April 2009 and since this time has expanded his role within Cricket outside of just Wiltshire. As a qualified tutor, assessor and Field Based Trainer he has supported many other counties with their Coach Education programmes and has also worked as the national summer camp director for Chance to Shine. An ECB Level 3 coach, Ali previously ran his own coaching company prior to his employment with Wiltshire Cricket.

Summary of responsibilities

  • Chance to Shine lead contact (planning, management, administration)
  • All Stars Cricket and Dynamos Cricket support (school engagement, club mentoring)
  • School competitions (ECB Kwik Cricket, Chance to Shine competitions, ESCA)
  • Junior club competitions (U13/15 knockout competitions, U19 T20)

Aled EvansCommunity Coach / All Stars Champion

Aled Evans

As Community Coach Aled is responsible for being the main deliverer of our Chance to Shine priority work areas. This involves delivering sessions in schools in both curriculum and extra-curricular time.

As All Stars and Dynamos Champion, Aled is also our face of both programmes; delivering school promotional activity, Activator training and liaising with clubs. Aled is also responsible for developing school links with local clubs. During holiday time he leads on the Sloggerz holiday camps programme across the county in association with Wiltshire Council. 

Summary of responsibilities

  •     Chance to Shine Community Coach (delivering on current coaching priority areas)
  •     All Stars Cricket Champion (school delivery, Activator training, club support)
  •     Dynamos Cricket Champion (school delivery, Activator training, club support)
  •     Holiday camp management

Karen SmithAdministrator

Karen Smith

Karen is the primary administrative support for Wiltshire Cricket Limited.  She works alongside Pete Sykes and provides a high level of support and customer service. Karen joined the team in November 2015 from a background of working for Wiltshire Council for ten years as a Public Protection Officer where she provided administrative support, technical knowledge and mangement of service delivery to the Licensing, Pollution, Food and Health and Safety Services. 

Summary of responsibilities

  • Workforce Education Programme administration - organising and administering an appropriate education programme across coaching, umpiring, scoring and welfare
  • Winter Coaching Talent Pathway Programme administration 
  • Summer Performance Programme administration - fixtures, venues
  • HR support
  • Database management 
  • Safeguarding compliance

Sam DentWomen and Girls Development Officer

Sam Dent

Sam is the Women and Girls Development Officer for Wiltshire Cricket. Having completed a degree in BSc Sport Science, Sam joined the county in April 2017, initially as the Growth Development Officer in which he oversaw the development of the county's disability infrastructure as well as the growth of the Women's and Girl's game.

Now, Sam holds the full responsibility of driving the recreational part of the Women and Girls game as we strive to make Cricket truly a game for all, with equal opportunities for male and female cricketers.

Prior to working with Wiltshire Cricket Sam spent 2 years with the Devon Cricket Board as their NatWest Under 19 Club T20 Coordinator and Chance to Shine Coach. As a Level 2 coach, Sam has also founded and assisted in multiple cricket summer camps across Gloucestershire.

Summary of responsibilities

  • Women and Girls club support
  • Girls competition
  • Women's competition

Harry MattingleyDisability Development Officer

Harry Mattingley

Harry completed his University degree in Bsc Sports Coaching in 2020. Alongside his university degree, Harry worked with the Gloucestershire Cricket Board, as a Community Coach helping to provide opportunities for young participants in both schools and communities. Harry joined the Wiltshire Cricket Development team in August 2020. 

As Disability Development Officer (Super 1s Officer) Harry is responsible for positively impacting the lives of young people with a disability/disabilities through both the Super 1s programme and Table Cricket. This involves creating inclusive environments in both school and community settings, providing opportunities for players of all standards.

Summary of responsibilities

  • Disability Lead Contact
  • Super 1s Lead
  • Table Cricket Lead

Ged MontgomeryHead of Sponsorship

Ged Montgomery

Ged works for the Cricket Board in the role of Head of Sponsorship. This role aims to promote the work that Wiltshire Cricket already does, with a view to attracting new supporters and partners. Through the increase of revenue from Ged's role, it enables Wiltshire Cricket to expand its reach and also improve the quality of the programmes we already deliver.